Word of Mouth is known to be the most effective form of advertising. In the last few years a new term was coined – Viral Marketing. Viral marketing is largely known as an online strategy, when companies produce an email, or a video, and encourage people will share it with their friends. Maybe “encourage” is [...]
Posts Tagged ‘Word of mouth’
Is VERY GOOD – good enough?
Posted in Remarkability, tagged Advertising, Advertising campaign, Business, Marketing, Marketing and Advertising, Research and development, Word of mouth on July 9, 2009 | Leave a Comment »
When you buy (or receive) a 50c pen – do you expect it to work? Sure you do. This is the basic expectation of any product you buy, receive, or come across, regardless of its’ cost – you expect it to work. Making a widget that works is very good, but is it good enough?
When [...]
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