I thought I would give you all a heads up on the new connections function that now allows you to sort your connections by tags in up to 200 different ways!

To assign these “tags” first go to edit profile and click on your connections. You must be in edit or the view will not be the same!

  • 3 columns will appear
  • Click on manage tags and set some up such as Prospects, Auckland, Clients etc
  • Click on tag categories and your contacts pictures will appear
  • Click on your contacts name in the middle column
  • Click on edit tags in the right column and assign a tag to your connection
  • When you want to send a message to a group of people, just click on the tag title in the left column, and hit send message in the right column

Hey presto, you can now filter your connections and see a picture of them at the same time.

Remember, as you can only send a message to 50 of your connections at any one time, so try to keep each tag to no more than 50. If you go over, you will have to use the original method of sending a message.

This post was written by Linda Coles.

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Linkedin is my online CV!

Yep. It can be. Linkedin allows you to post a cover letter, your education, and work experience. Obviously your name, profession and industry. As far as I’m concerned, this is where the similarities end.

One of the biggest differences between Linkedin and your CV, is the ability to add Apps.

Apps – Applications. In Linkedin, Apps mean 3rd party applications (not part of Linkedin offering) which can be inserted into one’s profile.

Why use apps?

1. For experienced users, after a while, profiles look boring. Adding apps will differentiate your profile, and help you stand out.

2. Updating your Apps on a regular basis, will come up on your network updates. Why is that important? Your network needs to remember you’re around. Updating your status too often will look like blatant advertising. Updating your Apps is more subtle…

3. Some apps will help your build online credibility:
Amazon – the quality of your ongoing informal education.
Slideshare – the quality of your knowledge and presentation (creation) skills.
Blogs – will update your network about your newest blog post, without having to subscribe to your blog.

Here is a list of available apps on Linkedin:

1.Box.net lets you share content on your profile, and collaborate with friends and colleagues.

2.The Polls application is a market research tool that allows you to collect actionable data from your connections and the professional audience on LinkedIn.

3.Amazon – Extend your professional profile by sharing the books you’re reading with other LinkedIn members. Find out what you should be reading by following updates from your connections, people in your field, or other LinkedIn members of professional interest to you.

4.SlideShare is the best way to share presentations on LinkedIn! You can upload & display your own presentations, check out presentations from your colleagues, and find experts within your network.

5.With the WordPress App, you can sync your WordPress blog posts with your LinkedIn profile, keeping everyone you know in the know.

6.With Blog Link, you can get the most of your LinkedIn relationships by connecting your blog to your LinkedIn profile. It also allows you to see your connections’ blog updates.

7. Trip it – see where your LinkedIn network is travelling and when you will be in the same city as your colleagues. Share your upcoming trips, current location, and travel stats with your network.

8. Ever wonder what people are saying about your company? Company Buzz shows you the twitter activity associated with your company. View tweets, trends and top key words. Customize your topics and share with your co-workers.

Which apps do you use? What are the benefits you see in using apps?

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I’ve heard it time and time again:

Why do I need to use Social Media in my business? I heard there’s no ROI!

Watching this video below, I’ve learned an interesting answer I can use:

“What’s the ROI of your phone?”

If you’re not using social media for your business, you will after watching this… it’s a no brainer!

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1.3bn internet users
Image by Will Lion via Flickr

What would happen to our online presence, after we pass away?

I’ve been a big advocate of creating an effective online presence, to help you succeed in this world. Still am.

Recently I came across a discussion  –

what would happen to all our stuff online, after we die?

Part of the reason this discussion is important,  is the Internet provides a place for people to express thoughts and feelings as they grieve a loss. Your social networking profile could become a spot where your friends and family can share memories of you. People who might not otherwise hear of your passing may learn of it through your profile page.

On the other hand, Mean-spirited people — called trolls in the online world — might take the opportunity to leave insulting or inflammatory comments on your page just to stir up trouble. Who guards your profile after you’re gone? Can someone request access to your accounts to act as custodian to your online presence?

different networking sites will handle it differently, yet there are ways to be prepared:

One thing you can do is designate someone to be in charge of your online accounts after you die. You’ll need to create a list of your user names and passwords and put it in a safe place. A few companies will store that information for you, usually for a fee.

You don’t have to rely on a third party if you prefer to maintain your own list of login information. In fact, there are several ways to encrypt your data, and you could give the decryption key to people you trust. You could also designate an executor to your online property in your will.

There a few issues to be dealt with, such as “can I retrieve a message sent to someone who passed away”, or “who owns my information after my death”, which the social networking sites have yet to address.

As more and more people use Social Networking to share photos, videos and documents, these questions are becoming more and more relevant.

Does that worry you?

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Please Rob Me!

How appropriate – my last post was about the great things you can do with the right privacy settings on your social networks.  (A Canadian woman lost her Canadian drivers licence in a bus stop in Sydney, Australia, and I was able to find her and get the DL back in her hands within 12 hours, using information on Google, and Facebook.)

This post shows the other side of privacy, or the danger of putting your details out there. I suppose every coin has two sides. There are people who can find the worst and the negative in everything. We just need to be mindful, that what we do can be used for Good or Evil. That’s all.

To illustrate, today I had a call from a reporter from NineMSN asking about my opinion of a website called PleaseRobMe.com.  (not linked on purpose), where 3 guys in the Netherlands, joined twitter search and Foursquare information, and to get provide “job openings” for robbers!

NineMSN did a story, as media companies do, aggregating the negative effect of the “service”.

I was quoted in the article saying :”It worries me that it’s me listed on the site without my consent,”. Actually – it doesn’t. That’s what comes with publicity – things can be taken out of context, can be used for showcasing positive or negative outcome, as the user pleases.

I’m not scared of being robbed, whilst having coffee. If I did, I would never leave the house! I see Foursquare, and similar services for the good they provide to the business community, and to consumers – providing a source of reliable information (who can you rely on the most, if not your friends?) about the quality of products and services in my area (or places I visit).

As a freelance marketing consultant, I WANT to be found! Potential customers can find me, and if they google my name, they’ll find things I have been involved with, my articles, my clients, my charity work, and my social /business networks. My home address is not listed on any of my social networks, but my business contact details are! That’s how NineMSN found me!
BTW, NineMSN researcher/reporter typed in “Darlinghurst” in the search box, and my name came up. I work in the area (within 10Km) but not necessarily live there!

Did you have a positive or negative experience with having strong online presence?

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Tamarama Bay and Bronte Beach

Image by suburbanbloke via Flickr

This is not a hypothetical debate, this is what happened to me this morning:

Everyday, I go for a morning walk in my area, (Bondi to Bronte, see pic to the right) VERY early in the morning…(today it was actually night time, by some definitions..) . Half way through the walk, I found a Drivers Licence, lying on the pavement. Picking it up, the owner was not a local Australian. The DL belongs to a Canadian woman, maybe a tourist, or a short term resident.

I had the option of leaving it in the bus stop, and forget about it. I couldn’t. I have lost my Drivers licence once, and it wasn’t a pleasant experience, to put it mildly… So I needed to find her, and quickly.

Having no idea how to locate this woman, I emailed a friend in Canada, whom I believed could help me locate the woman’s family. Being effective as she is, within a couple of hours (having a meeting in between), she emailed me, saying:

“I believe I found her family, left a message with her sister/mother….Will pass on your contact details if she calls back”

I was happy with that, yet a voice in my head said – “she can be found online, I’m sure!”

Googling her name returned too many results. The name on the woman’s Drivers Licence had her first and second names, and her surname. Searching for the full name generated no results, and searching for only one of her names at the time, showed too many results, as both her names are quite common.

so I went to Facebook – where else can I find a 26yo girl? ;)

Within minutes I found her, confirmed her info (name, residence, home town) with the information on her DL, and sent her a message…
Within 45 minutes (!!) she called me, and she’ll pick it up tonight, after work!


As an advocate for online connectivity, I love this story! Seeing the glass half-full, I love the fact I could help this woman reunite with her DL, saving her days of frustration, hours of waiting inline at police stations/RTA (or DMV or whatever they call it in Canada), all because her Facebook privacy settings gave me just enough information to make sure it was her, without exposing her life completely.
But I’m sure some people would be scared that they could be found to quickly and easily, as if George Orwell’s 1984 is coming to life.

What is your opinion?

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// This article is written by Soren Gordhamer, who  is the organizer of the Wisdom 2.0 Conference. I’ve summarized it here: (Read the full article on Mashable)

Social media allows us to discover, connect, and engage with new people of interest. While most people are open to new connections and receiving messages from people they don’t know, there is a fine line between reaching out and “spamming.” The challenge is to make a connection clearly and effectively without wasting people’s time.

Many of us are on both sides of this relationship — sometimes making the connection, sometimes receiving the invitation. To help navigate these waters a little better, I’ve outlined seven key lessons for improving your social networking skills.

1. Find a Person’s Preferred Communication Channel

If you want to contact someone you have never communicated with before, do some research. Find the person’s preferred communication channel. Search which social network they are most active on, and try contacting them there ( a simple google search will help you find that piece of info).

Get a sense of their preferred means of communication, and make contact where they are.

Lesson: Go where they are.

2. Say Just Enough

This cannot be emphasized enough, and it is probably my toughest challenge. In the age of social media, we may be able to get the attention of more people, but we get it for a much shorter amount of time. One of the biggest mistakes I see people make, is that they send long e-mails or social media messages explaining all the reasons they want to connect. You are likely have not earned not earned the five minutes of the recipient’s time that it will take to read that message.

Lesson: Less is more.

3. Don’t Expect a Response

I often see e-mails with phrases like “Please respond,” or “please get back to me.” Unless it is an old friend or a colleague, if you are contacting someone new, you are not entitled to a response. If the person wants to get back to you, he or she will. It is much better to say “If this is not of interest, feel no need to get back to me.”

Lesson: Say what you need to and then let it go.

4. Clarify Early

This may seem like common sense, but don’t wait for the last line of your message to say that you want to meet for lunch, or ask your contact if he’d like to speak at an event. Put it right up front. If he cannot provide what you’re looking for, he’ll know sooner rather than later, and will appreciate you for it.

Lesson: Say it up front.

5. What You Want is Not the Point

You may think that what you want is a phone call or lunch meeting to discuss your big idea. But communication is more than any one project or meeting. What you really want is an authentic connection.

In a very real way, it doesn’t necessarily matter if the person is interested in discussing your project idea. What matters is whether you are making a connection.

If you focus on the relationship more than the specific request, and the person has a pleasant experience reading your opening communication, it is likely the door will remain open for possible collaboration in the future, and the next e-mail you send will more likely be fruitful.

Lesson: No one knows what the future may hold, so make the moment count. Ensure the door stays open, even if no one is walking through it right now.

6. Be Open Without Needing

Needy never goes over well. Statements like “I really need to talk to you,” or “it is essential that we speak,” show your general insecurity. There is a huge difference between being open to collaboration and “needing” it.

Do not make contact until you find that place in yourself that is totally comfortable with any outcome, including a strong “no” or no response at all. Only then can you make authentic contact. When you do, openness rather than need will come through in your words.

Lesson: Speak from openness rather than need.

7. Give Space

The key questions people have when someone new reaches out to them, particularly those who are quite busy, are “Do I have time to bring this person into my network? How much time will they take?”

Give communication some space. Unless something is very timely, let a bit of time pass before sending a response. Let communication have some breathing room. Once there is some level of trust, you can experiment with more immediate information exchange.

Lesson: Focus on thoughtful instead of continual contact.

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